Press Release

The Alzheimer’s Association will hold its Annual Mardi Gras Benefit Dinner and Auction on "Fat Tuesday," February 16, 2010, at the Milwaukee County Zoo, Peck Welcome Center. Proceeds from the dinner and auction will support the extensive programs and services provided to individuals who are affected by Alzheimer’s disease, their families and caregivers, and healthcare professionals throughout the 11-county region, as well as national research initiatives.

The Mardi Gras event begins at 5:00 p.m. with cocktails and hors d’oeuvres and a silent auction. Guests will be treated to a variety of entertainment, including a caricature artist, a handwriting analyst, and a palm reader, while listening to the Dixieland music of the "Mississippi Mudcats". A formal Cajun-inspired dinner by Chef Jack Fischer will be served at 6:30 p.m. The event will be emceed by Thelma Sias, Vice President – Local Affairs, We Energies. The evening will culminate with a voice auction conducted by guest auctioneer Jonathan Green, host of "The Green House" on Newsradio 620 WTMJ.

The Alzheimer’s Association is a national non-profit organization whose mission is to eliminate Alzheimer’s disease through the advancement of research, to provide and enhance care and support for all affected and to reduce the risk of dementia through the promotion of brain health. The Alzheimer’s Association of Southeastern Wisconsin provides information, education, and support to people with Alzheimer’s and related dementias, their families, and healthcare professionals throughout an 11-county region. For more information about Alzheimer’s disease and local services visit alz.org/sewi, call 24/7 Helpline at 800-272-3900 or the Spanish line at 414-750-6640.